Thursday, March 26, 2009
Another One Bites the Dust
Cue the Queen soundtrack for this one. Yet another independent natural product start-up has been swallowed by a corporate giant. Nestlé announced today that it has invested in Sweet Leaf Tea, and has the option to buy the company outright in three years at a preset price. I know there are arguments on both sides of corporate acquisitions, and while I can see some of the potential benefits - such as making it easier to reach a bigger, main-stream audience - mostly, it just makes me sad. I'll always be rooting for the little guy with the big heart. Details here.
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